Emerging Business and Lifestyle Destination in Cebu
A new chapter in Cebu's urban transformation is taking shape along the South Road Properties (SRP) as South Coast City continues to position itself as one of the country's most significant mixed-use developments outside Metro Manila.
Jointly developed by SM Prime Holdings, Ayala Land, Inc., and Cebu Holdings, Inc., the 26-hectare master-planned estate is envisioned as a future hub for business, entertainment, tourism, and lifestyle activities in the Visayas.
Major Developments Set to Open
Several landmark projects within South Coast City are expected to strengthen Cebu's position as a regional economic powerhouse:
🏟️ SM Seaside Arena – Targeted for completion in 2026, the arena is expected to host major concerts, sporting events, conventions, and corporate gatherings.
🏢 SMX Convention Center Cebu – One of the largest convention facilities in the region, designed to support the growing Meetings, Incentives, Conferences, and Exhibitions (MICE) industry.
🏨 Radisson Hotel and Park Inn by Radisson – International hospitality brands scheduled to open within the estate, further enhancing tourism and business accommodation options.
🌳 Central Park – A planned green open space that will serve as a central gathering area connecting key components of the development.
Strategic Location
Situated along Cebu's South Road Properties and connected through major transport corridors including the Cebu-Cordova Link Expressway (CCLEX), South Coast City enjoys convenient access to key destinations across Metro Cebu.
Its proximity to SM Seaside City Cebu, Cebu Ocean Park, NuStar Resort & Casino, and the Cebu City Port positions the district as a highly accessible destination for residents, businesses, and visitors alike.
Why It Matters
The continued development of South Coast City reflects the growing confidence of major developers in Cebu's long-term economic prospects.
As infrastructure investments, tourism growth, and business expansion continue to reshape the region, integrated developments such as South Coast City are expected to play an increasingly important role in attracting investments, generating employment, and supporting urban growth.
PHMLS Insight
Cebu has consistently emerged as one of the country's strongest regional economies. The scale of investment being poured into South Coast City demonstrates how the city is evolving beyond its traditional role as a provincial center into a major business and lifestyle destination serving both domestic and international markets.
With several key components expected to become operational in the coming years, South Coast City remains one of the most closely watched developments in the Philippine real estate sector.
Source: South Coast City Development Updates
